YANASE Vehicle World’s Volkswagen Showroom in Shinjuku Opening Promotion

YANASE’s Volkswagen Showroom in Shinjuku moved and opened in January 2017. We handled planning and production of its promotion such as DM, e-mail magazine, newspaper flyer, and outdoor ads. The showroom was made into a Botanical Showroom by the “plant hunter,” Mr. Seijun Nishihata and this unprecedented attempt attracted media attention and it was very crowded with many people especially after the grand opening.

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